Marketing and Communications Specialist
Tulane University New Orleans, LA Full-time Advertising / Marketing / Public Relations
Posted on March 6, 2023
The Marketing and Communications Specialist plans, coordinates and supports marketing and communications activities for the Tulane University Innovation Institute (TUII). Works with TUII leadership and staff to support the Institute’s unified branding and marketing strategy. Coordinates closely with University Communications and Marketing on key efforts, including media relations. Additionally, creates and edits storytelling content for PR, marketing, and social media initiatives. Executes a range of projects, including: 1) design and development of collateral such as brochures and annual reports, 2) visual identity management, 3) website management, 4) social media, 5) dashboards, and 6) email and e-newsletter production. Assists in analyzing the performance of the TUII’s marketing and communications, identifying new opportunities, and implementing plans for improvement.